Friday 24 January 2014

petal post

One of Mink Pink's old ad campaigns, it captures the disparity of youth and the authorities that attempt 
to contain it. "to protect and to" -reflects upon how the law, parents, guardians, the school and it's 
system vow to protect the children but serve a much greater purpose, these are the influences that help 
shape one's identity. Alas they are commonly quick to forget the thrill of youth, the turbulence of 
teenage rebellion and the waves of ecstasy that comes with it all. It's a right of passage; pushing the boundaries, experimenting with poisons of choice,
love and lust. Most of all it's a time to find yourself, the first piece you'll keep, and the trials that will 
build your character are all captured by this campaign. 


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